CONTENTS

( 3, 2014)

TO OUR READER

 

Balakireva O.M. SCIENTIFIC ANALYSIS AND EVIDENCE-BASED PROOF AS A  FOUNDATION  FOR  SUCCESS  OF  DEVELOPMENT  STRATEGY  AND PARTICLULAR ACTIONS (Ukrainian society No. 50)

 

7

SOCIOLOGY

 

Klimenkova A.M. IDENTIFICATION METHODOLOGY OF COMMERCIAL ADVERTISING CULTURAL CODES: DEVELOPMENT AND VALIDATION

10

Luybchuk V.V. THE CHURCHED YOUTH AS A SUBJECT OF THE OUT-CULTIC PRACTICES OF CONTEMPORARY CHRISTIAN CHURCHES

22

Sereda V.V., Yahtoma O.Ya. FEATURES OF FUNCTIONING OF YOUTH NON-GOVERNMENT ORGANIZATIONS IN LVIV: DYNAMICS AND CURRENT STATUS

34

Maksymenko A.O., Govorukha .. FARMERS' OPINION ON PROSPECTS OF FARMING DEVELOPMENT IN UKRAINE: SOCIOLOGICAL ASPECT

43

ECONOMICS

 

Blagodeteleva-Vovk S.L., Afonin E.A. POTENTIAL STATUS OF THE DOMESTIC MARKET OF LIFELONG EDUCATION

52

Hruzdova T.V., Iukhnovska T.M. PROSPECTS FOR DEVELOPMENT OF PHARMACEUTICS AND  BIOTECHNOLOGY  WITH  UKRAINE'S  ACCESSION TO THE ASSOCIATION AGREEMENT WITH THE EUROPEAN UNION

63

Peregudova T.V., Bystrov A.G. EVALUATION OF THE EMPLOYEES INNOVATIVE POTENTIAL   DURING    THE   INNOVATIONS   IMPLEMENTATION   IN ORGANIZATIONS: THEORETICAL AND METHODOLOGICAL APPROACH

78

Slyvka .. THE EVOLUTION OF SCIENTIFIC VIEWS ON THE DEVELOPMENT OF CORPORATE PROPERTY

89

SOCIAL POLICY

 

Blyznyuk V.V. THE HUMAN LIFE COST: THE THEORY AND PRACTICE OF MEASUREMENT

101

Politics

 

Trebin M.P. HYBRID WAR AS A NEW UKRAINIAN REALITY

113

Public Opinion Monitoring

 

Balakireva O.M., Dmytruk D.A. POPULATION'S ASSESSMENT OF THE ANTI-TERRORIST OPERATION IN DONBASS REGION

128

SCIENTIFIC LIFE: EVENTS, FACTS, REVIEWS

 

Titar .. THE MARSHALL PLAN FOR UKRAINE: NOTES OF THE ROUND TABLE

138

THE AUTHORS OF JOURNAL

140

 

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